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The History of Promotional Products
May 07
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products have...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Apr 30
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...
Continue ReadingReel Them in With These 5 Cinematic Promo Products
Apr 23
Box office hits took a backseat this year as more people browsed through Netflix’s new releases instead of venturing out to movie theaters. However, as many movie theaters reopen to the public,...
Continue ReadingA Quick Guide to Promotional Bags
Apr 16
Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional products &...
Continue ReadingCase Study: Wave Hello to Recognition
Apr 08
Item: JAFFA® Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip ...
Continue ReadingCase Study: You've Got the Power
Apr 01
A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. Sin...
Continue ReadingHow to Measure ROI on your Promotional Products
Mar 30
Every now and then, businesses rely on promotional products as a viable marketing strategy. Whether the giveaways are at tradeshows or employee events or as appreciation, recruitment or holiday gifts,...
Continue ReadingCase Study: Calendar Puns are Week
Mar 25
Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...
Continue ReadingLet's Get Physical With These Activewear Promo Products
Mar 18
Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness and...
Continue ReadingCase Study: A Wedded Keepsake
Mar 11
Item: JAFFA® Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for ...
Continue Reading6 A+ Products for Online Education Courses
Mar 03
Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and study...
Continue ReadingMask Mania!
Feb 24
It’s safe to say that the humble face mask is one of 2020’s most popular products, and it isn’t difficult to figure out why. During the COVID-19 pandemic, the Centers for Disease Con...
Continue ReadingCase Study: A StuPENdous Promotion
Feb 17
Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purchas...
Continue ReadingWhat Makes Gen Z Tick?
Feb 10
It’s the 2020s, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are that ...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Feb 03
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...
Continue ReadingGet in Gear With These Automotive Promo Products
Jan 27
Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...
Continue ReadingCase Study: Keeping it All Together
Jan 20
Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Full ...
Continue Reading6 Products for the Aspiring Home Chef
Jan 13
Thanks to innovations like grocery delivery and ready-to-cook meal kits, people are cooking more at home. From the humble peanut butter and jelly sandwich to gourmet dishes and fancy cakes, it takes t...
Continue Reading8 Corporate Gifts for Your Employees
Jan 06
The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
Dec 30, 2020
We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...
Continue ReadingThe Secrets to Attracting Ideal Customers
Dec 23, 2020
You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attracting...
Continue ReadingCase Study: Info in a Flash
Dec 15, 2020
Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to di...
Continue Reading6 Fun Products for Keeping Kids Occupied at Home
Dec 08, 2020
Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggling...
Continue Reading6 Purr-fect Products for Keeping Pets Occupied at Home
Dec 01, 2020
Pet owners who have been working from home over the past few months have had their hands full. Juggling work along with dogs or cats requires attention, and many pets have likely adjusted to having th...
Continue Reading7 Promotional Products Perfect for Weddings
Nov 23, 2020
Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help them...
Continue Reading5 Pitch Perfect Products for Musically Talented Individuals
Nov 16, 2020
We all have talented musicians in our lives. Whether they can shred on an electric guitar or have tried out for the local singing competition, some people are born to make music. Here are 5 promo pro...
Continue Reading5 Corporate Gifts Your Clients Will Love
Nov 01, 2020
Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional pr...
Continue ReadingCustomer Experience + Branding: The Relationship Goals of Marketing
Oct 25, 2020
Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...
Continue Reading6 Promotional Signs to Let Customers Know You’re Open For Business
Oct 17, 2020
As restaurants, salons, retail stores, and more begin reopening the doors, many business owners are trying to think of bold ways to visually attract customers to their businesses. From curbside food p...
Continue Reading5 Promo Products for the Stay-at-Home Worker
Oct 10, 2020
Working from home has become the norm these days. It’s also becoming increasingly difficult to separate our professional lives from our personal lives. From trying to make deadlines, cooking din...
Continue Reading8 Essential Office Supplies for Remote Workers
Oct 03, 2020
Since the CDC declared the COVID-19 virus a pandemic on March 11, 2020, various shelter-in-place and social distancing rules have been put into place to help slow the rate of infected peoples in the p...
Continue ReadingCorporate Social Responsibility and the Beauty of Giving Back
Sep 26, 2020
Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doesn&...
Continue Reading7 Fitness Promotional Products to Help You Stay in Shape
Sep 18, 2020
Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physical f...
Continue Reading4 Steps to #Winning Social Media
Sep 11, 2020
Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...
Continue Reading6 USA-Made Products Especially for Kids
Sep 04, 2020
Who didn’t enjoy getting to dig through the prize basket after a trip to the dentist or the bank? It’s a fact – children love giveaways. Get your brand, school, or organization in fr...
Continue ReadingCook Up a Storm With These 5 Promotional Products
Aug 27, 2020
There are hundreds of cooking gadgets that claim to make people’s lives easier but many of them end up collecting dust in the junk drawer. We’ve found the best and most useful kitchen prod...
Continue ReadingCase Study: Have a Seat
Aug 20, 2020
As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affordab...
Continue ReadingCase Study: Wheelie Important Paperwork
Aug 12, 2020
Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. They ...
Continue Reading6 Things You're Missing Out on by Not Using Promotional Products
Aug 05, 2020
Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...
Continue ReadingCase Study: Zip It Up
Jul 28, 2020
Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it ...
Continue Reading5 Simple Tips to Organize and Run Effective Meetings
Jul 21, 2020
If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...
Continue Reading6 Hot Products for the Grill Master
Jul 14, 2020
Nothing says summertime better than lounging on a pool float, roasting marshmallows under the stars, or feasting on tender barbecue. It’s time to light up the grill, because these smokin&rsqu...
Continue Reading7 Promotional Products for When You’re Feeling Lucky
Jul 07, 2020
Whether you’re a casino looking for new ways to entice players to visit or you’re putting together a casino themed event, there are plenty of promotional products for you! Add your logo an...
Continue Reading6 Products to Include in Every Holiday Gift Basket
Jun 29, 2020
It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thoug...
Continue ReadingBusiness Travel: How COVID-19 Changes Everything
Jun 22, 2020
“Business as usual.” The common phrase people use when everything resets and goes back to a normal routine. However, due to the COVID-19 pandemic and the safety of employees as the number ...
Continue ReadingLead a Healthier Lifestyle With These 6 Promotional Products
Jun 15, 2020
Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, the ...
Continue Reading8 Graphic Design Mistakes to Avoid
Jun 08, 2020
From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the sa...
Continue Reading6 Products to Take to Your Next Family Picnic
Jun 01, 2020
Ah yes, family picnics. The deli sandwiches, games, and abundance of sunshine. Summertime is the best time to fill up the basket, dust off the checkered blanket, and head out to your local park. T...
Continue ReadingCase Study: Sometimes You Just Need to Vent
May 24, 2020
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budg...
Continue Reading5 Promotional Products for Firemen and Fire Departments
May 17, 2020
Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that’s where f...
Continue ReadingYour Guide to Promotional Shirts
May 10, 2020
If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...
Continue Reading10 Promo Products for Auto-Lovers
May 03, 2020
Grab your keys and prepare for a Bo Duke slide across the hood of your car. It’s time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear wor...
Continue ReadingGame On: 10 Promo Product Games We Love!
Apr 26, 2020
From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...
Continue Reading6 Books That Every Business Owner Should Read
Apr 19, 2020
As business owners, it’s crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it&rs...
Continue ReadingCase Study: Do the Wave
Apr 12, 2020
Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The...
Continue ReadingYour Guide to Promo Hats
Apr 04, 2020
A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the various s...
Continue Reading5 Healthy Tips for Business Trips
Mar 28, 2020
So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...
Continue ReadingCase Study: Real Modern Recognition
Mar 21, 2020
Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s...
Continue ReadingWhat's the Purpose of Corporate Giveaways?
Mar 15, 2020
A majority of the businesses have started organizing corporate giveaways, where they give away promotional products to their customers. Corporate giveaways or, promotional giveaways are of great va...
Continue ReadingWords Have Power: Why Copywriting Matters for Your Business?
Mar 14, 2020
When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Copywr...
Continue ReadingMust-Have Promotional Products for the Real Estate Industry
Mar 06, 2020
Real estate promotional products are a memorable way to stay top of mind with your clients by promoting your brand, while also giving something back to your clients. Whether it’s part of a direc...
Continue ReadingCase Study: Too Hot to Jot
Mar 03, 2020
Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consist...
Continue ReadingTake 5 of These Promotional Products for the Medical Field, and Call Me in the Morning
Feb 28, 2020
It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. But...
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