What Millennials Want (And How to Work With Them)

May 29

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...

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The History of Promotional Products

May 07

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products have...

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How Promo Products Can Make a Lasting Impression

Feb 03

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...

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Generation Z vs. Millennials: What’s the Difference?

Dec 30, 2020

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

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The Secrets to Attracting Ideal Customers

Dec 23, 2020

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attracting...

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Customer Experience + Branding: The Relationship Goals of Marketing

Oct 25, 2020

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

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Corporate Social Responsibility and the Beauty of Giving Back

Sep 26, 2020

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doesn&...

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4 Steps to #Winning Social Media

Sep 11, 2020

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...

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6 Things You're Missing Out on by Not Using Promotional Products

Aug 05, 2020

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

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5 Simple Tips to Organize and Run Effective Meetings

Jul 21, 2020

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...

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Business Travel: How COVID-19 Changes Everything

Jun 22, 2020

“Business as usual.” The common phrase people use when everything resets and goes back to a normal routine. However, due to the COVID-19 pandemic and the safety of employees as the number ...

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8 Graphic Design Mistakes to Avoid

Jun 08, 2020

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the sa...

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Your Guide to Promotional Shirts

May 10, 2020

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...

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6 Books That Every Business Owner Should Read

Apr 19, 2020

As business owners, it’s crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it&rs...

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5 Healthy Tips for Business Trips

Mar 28, 2020

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...

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What's the Purpose of Corporate Giveaways?

Mar 15, 2020

A majority of the businesses have started organizing corporate giveaways, where they give away promotional products to their customers. Corporate giveaways or, promotional giveaways are of great va...

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